Great marketingÂ campaigns! Â Two totally separate online marketing campaigns have gone viral today, and both for very different reasons. Â The first is from Dollar Shave Club which is out to take down the cabal that is Gillette. Â By offerring $1 razor blades delivered to your doorstep each month, you can save hundreds of dollars over paying Gillette $8-10 a razor. Â Not the most sexy business, but when you watch their online video campaign, you may change your opinion.
I am not a Chicago Cubs fan, but the misery that my North-side Chicago friends experience each summer tells me that the Cubs winning the World Series would be as big a deal as when the Red Sox won in 2004 after an 86 year wait. Â Leave it to MLB The Show to come up with a video showing what it would be like for the Cubs and the city of Chicago to end their 103 year drought. Â The game is so realistic that it is hard to tell fact from fiction.